The Design, Technology and Business AP programme is a two-year international course that is focused on marketing and communication when it comes to skills and industry insights.
During the AP Programme of four intense semesters, you will gain a hollistic understanding of the value chain along with specialised knowledge and competencies within the marketing and communication design industry.
This will enable you to work as for example a concept developer, graphic designer or brand designer. Or you could aim at a career in the PR or event businesses among many other possibilites.
Every student on the first semester at the Design, Technology and Business programme, studies the basic subjects design, technology and business. This ensures that you have professional competencies and a sound basic knowledge of the value chain’s mutual relationships when you begin your specialisation in the second semester.
During the specialisation, you will work with theory, method and practice through exercises, assignments, projects and cases in collaboration with companies. Some of the projects are designed for students to carry out on their own, while others are team based.
In the last part of the third semester, you will be placed in a company in Denmark or abroad, to gain work experience. Work experience will enable you to apply your competencies in practice, and you will gain useful experience in work while you build up a network.
In the fourth semester, you will be offered an optional subject, which will provide you with an opportunity to make your specialisation more individual. At the end of the fourth semester, you will independently complete a project in which a company problem is analysed, clarified and a solution proposal is devised in a written report, and you will present product solutions at an oral examination.
You will choose which specialisation you want to be enrolled on already at the admission test. In 2017 you can choose only one specialisation:
Marketing and Communication Design: You will work with both visual and written marketing, concept development, communication design, graphic design and branding based on analyses of the target group, context, market, culture and trends. Read more.
The current international "Sustainable Fashion (INT)" specialisation will not be offered from 2017 (but "Marketing and Communication" will continue the international specialisation).
2nd semester: Classes in the specialisation you are enrolled in (30 ECTS):
3rd semester: Continued classes in the specialisation you are enrolled in (15 ECTS): Marketing & Communication Design.
Internship (15 ECTS)
Marketing & Communication Design
4th semester: Classes in specialised electives (15 ECTS)
Final project (15 ECTS)